September 10, 2014

N Ranga Rao and Sons ( NRRS ) has its roots in 1948 when Sri. N.Ranga Rao, the group’s illustrious founder and philanthropist put the humble Agarbatti on the commercial map of India. Today Cycle has the leading market share in world and has established itself as a major incense product exporter. The brand growth has its base in the founder’s guiding principles on integrity, quality, customer responsiveness, financial discipline and most importantly, honouring commitments &
 genuine concern for social causes.

“Intrinsic in the concerns inculcated by the groups founder is a concern for the environment and continued environmental sustainability of the group’s operations” says Mr. Arjun Ranga, Managing Director,. “Sri. N.Ranga Rao strongly believed in giving back to society, a part of the gains and this he practiced by spending generously on socially relevant causes. This belief became an ideal and passion for the succeeding generations of the Group.




Today, the group marks the next great step in its green journey by becoming the INDIA’S FIRST Manufacturer of incense sticks to completely offset its entire operational carbon footprint and be certified CarbonNeutral®. To assist us in this project, we engaged with The Carbon Consulting Company, one of the region’s leading providers of carbon assessment and mitigation solutions for corporates. ”


“There have been some very early adopters of corporate sustainability” says Sanith de Silva Wijeyeratne . “Some companies have inculcated good sustainability practices into their business models even before “green” became a new corporate buzzword. And family owned and operated company’s are by far most likely to have good environmental values embedded in their business values. For the most part, many companies still labor under the lack of awareness about climate changes and the impacts it is having on human existence. In the circumstances it give us great pleasure to be able to work with the world’s leading incense brand to cement its environmental credentials.


The Green House Gas (GHG) assessment for NRRS was carried out in accordance with the Greenhouse Gas Protocol – Corporate Accounting and Reporting Standard. Commonly knows as a “Carbon Footprint” , the assessment took into account data on fuel consumption, electricity consumption and material consumption as well as direct emissions released from sources that are owned or controlled by the company, indirect emissions associated from purchased electricity and other sources including business travel, employee commuting, and third party deliveries were used to formulate the carbon footprint of the company.


The carbon offset was carried out through our partners in the UK The CarbonNeutral Company in accordance with The CarbonNeutral Protocol. This ensured that the entire process is internationally recognized and goes through a credible verification process. The CarbonNeutral Company of the UK has established its reputation as a world leading provider of carbon reduction solutions, and has won Environmental Finance’s Best Offset Retailer award for the FOURTH year running. They currently work with more than 350 companies in 35 countries, and have contracted more than eight million tonnes of carbon from 240 projects across 30 countries

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